I was recently chatting to a guy who was complaining that his task list was so long that he couldn’t even work out where to start from. He had all the tasks in Excel...
You want to use gamification as part of a solution you are building, but resources are limited and you can’t take a fully gamified approach. What is the one gamification element that you would...
The core of gamification can be boiled down to two key components. Goals and Feedback. Of course, there is more going on that supports these, but those are the two keys of gamification. Gamified...
We at Motivait, recently moved office, which has offered me the chance to bring to mind a concept my Mum would refer to as “Honest Work”. What is honest work? In this case manual...
Don’t Mention Gamification I was challenged recently to talk about gamification without mentioning games or gamification! The reason is that many people have not got time to dive too deep into the meanings and...
Separating Games from Play and using it All of this research into play and talking about play has been for a reason. I wanted to try and open up the idea of making more...
As I have been researching play, there is a term or really a word and concept that has been hard to ignore. Ludic. It comes up a lot in papers and articles about play....
In one of those “D’oh” moments, it occurred to me that management types have been promoting one of the core components of gamification since at least the 80’s! We all agree that one of...
One of the great things about games is how they handle objectives. Very rarely will you play a game these days that sets out one huge objective and just leaves you to it, they...
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Welcome to Gamified UK
Gamified UK is my blog all about gamification and a few other things that interest me. My name is Andrzej Marczewski, nice to meet you!
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