Stop trying to sell me stuff and just talk to me

It amazes me how humans seem to have this need to turn any new form of communication into a sales and marketing tool.

Okay, so I suppose I know why, money. We all want to make money.

When post was invented, we got junk letters. When the phone was invented we got cold calls. Fax led to sales faxes and email gave us spam.

Now in the world of social communication we have the exact same thing. Make mention of a product name on twitter and you are instantly bombarded with rubbish.

However, it doesn’t have to be like this. I don’t know if I have ever met anyone who has fallen for “wow I got a free iPad just by clicking this link”, but I am sure some have. What I do know is that I personally have been encouraged along the way to buying something by companies that have struck up a conversation with me over twitter, not just told me they want to sell me something. Read More ...

After sales care is just as important as pre sales if you want repeat business.

I have just been trying to fix an issue with a delivery of a new PC, from a very large manufacturer, for my Father. I bought it online last week. It was a great experience. I spoke to a very helpful online assistant, who helped me answer all my questions and it went very smoothly indeed.

However, sadly I made a mistake in the delivery address. I mistyped the postcode. Now, this should not be the biggest problem in the world. You can still deliver to an address without one! This was not the case.

Instead I received an email. This email told me there was a problem with the address. Fair cop, how do I fix this I thought? Read More ...

Online Gaming. A positive and enjoyable past time.

423073 390626730966234 374094667 n Online Gaming A positive and enjoyable past time

A long time ago in a galaxy far far away… oh wait wrong story.

A few years ago, in a town somewhere in Cardiff, before I was a father or even married (I was at University), I got my first taste of online gaming. More specifically, clan gaming.

The game in question was Starship Troopers on the AOL network. It was a fairly simple Birdseye view space shooter, set in the Starship Troopers universe. What made it stand out was the fact that you needed to use real teamwork to get anywhere in it. Until then, most games I had played just needed you to run around shooting each other (Duke Nukem, Doom, Quake). None of them needed or promoted teamwork. Read More ...

He who shouts loudest isn’t always the most knowledgeable.

Rant alert!

The more blogs, articles, and tweets I read, the more I am seeing people described as experts. Often this is self-proclaimed, but not always.

The Oxford Dictionary describes an expert as:
“a person who is very knowledgeable about or skilful in a particular area”

Some of these people are legitimately experts. They know huge amounts about their field and can be very informative and interesting. Sadly, this is not always the case.

I am finding more and more that the people who make the most noise are being classed as experts (again, often by themselves). The travesty is that others listen, because as is the rule of the playground – He who shouts loudest will be listened to. Read More ...

Clouds in the sky – what is the cloud?

Cloud computing. It seems that whenever I hear talk about a new technology, the word Cloud is never that far from the description. From the humble, yet devastatingly handy Dropbox to the mysterious iCloud.

The question that I keep asking is, what is the Cloud? It seems to be a question that no two people can offer the same answer to.

Some seem to think that if they offer an online service, be it storage or an online word processor, that they are offering a Cloud based solution. To many it is just a new word to describe the Internet. Massive and a little fluffy round the edges. To an extent they are correct. The term cloud stems from the cloud like symbol used to represent the internet in simple network diagrams. Read More ...

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