Gamification

Gamification Thoughts in the Medium of Memes

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Information power responsibility Gamification Thoughts in the Medium of Memes

Hi all, busy week last week, but did get time to throw out some words of “wisdom” via memes. I thought I would put them here for easy reference and explain on of them a little better!

I think this first one is pretty self-explanatory. Engagement is about people wanting to do things. They find value in the activity. If they feel that they are forced to do it and that outweighs the value, they will never be fully engaged.

A brief set of definitions. There is more to be found on this in my Serious Games vs Gamification / Game Thinking page Read More ...

Gamification: What’s Play Got to do, (Got to do) with it?

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When I was researching my definition of gamification, I had a few major dilemmas. One of the main ones was the use of Game-Like over Play-Like.

Just as a reminder, I define gamification in the following way:

The use of game design metaphors to create more game-like and engaging experiences

However, it was very nearly:

The use of game design metaphors to create more play-like and engaging experiences

I have spent time previously explaining how I see the differences between play and games, you can read loads more here. At it’s most basic, the difference revolves around rules and goals. Games have extrinsically imposed rules and goals, where play doesn’t (or, at least, has far less). It is free form in its nature and from the outside looks like it has no purpose (but of course it does!). Read More ...

Why Games Are So Important – and other news

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It’s 2016 and what a lot has gone on already!

The biggest change is that I am now no longer part of Capgemini. I am now at G2G3 working on gamification – so a dream come true for me! I want to take a moment to thank everyone at Capgemini that supported me over the last 5 or so years.

Loads more to come, but you will see more content coming from me around work and from the G2G3 blog with luck.

In the mean time I have spent a while going back to the start of what gamification is and why I find it so important and interesting. Read More ...

Posts of 2015 – Gamification and much more!

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So, as is tradition, here is a round up of 2015. What a year!!! Research papers, Gamification World Congress, a new book, poetry and loads of exciting projects have made this a most excellent year. Between you and me, next year will be even better!

As with every year, the User Types Hexad has been really popular, but this year my most popular content by far has been the 47 Gamification elements, mechanics and ideas – an old post I pinned! Shows the power of the homepage 🙂 Other big hits this year have been my reaction to Gartner forgetting about gamification (The Hype is Over – Gamification is Here to Stay) and my essay on the 4 essential neurotransmitters in gamification! Read More ...

Gamification World Congress 2015

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Well, I am back from the 2015 edition of Gamification World Congress in Barcelona and what an event it was! The organisers put on a slick, deep and incredibly rewarding conference.

Day one saw a series of workshops, with me kicking off with Gamification Design Thinking. Feedback was positive and personally I had a great time delivering it! I also attended Yu-Kai Chou’s Octalisys workshop as well as Monica Cornetti’s. Both were a wirlwind of useful information!

Day two was the first day of talks. There were many inspiring talks, but two stood out for me. An Coppens did a fantastic talk on the feminine viewpoint around gamification. Lots of food for thought about how men and women differ and how to build for that. She also got us to dance…. for the second year running! The other talk that stuck in my mind was Pete Jenkins’s talk on gamified CRMs. It may have been the “Kerching” sound effect, but it was interesting and opened my eyes to certain possibilities! Read More ...

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