engagement

PBL Battle – The Greatest Game Ever Made*

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Pbl battle 1 PBL Battle 8211 The Greatest Game Ever Made

I’ve finally done it! After countless hours of brainstorming and coding, I’ve created the ultimate game for those who live and breathe gamification. Say goodbye to boring gameplay—because there isn’t any—and wave farewell to contrived narratives. Game mechanics? Nah, not really! This is pure, unfiltered gamification with a satirical twist, designed to both engage and amuse.

What Makes PBL Battle So Special?

  • No-Nonsense Fun:
    Forget traditional game elements. PBL Battle is not about complex stories or puzzles—it’s about pure, addictive engagement.
  • Satirical Edge:
    It’s a tongue-in-cheek commentary on the futility of bad gamification. If you’re a gamification designer or consultant, you’re bound to appreciate the irony.
  • Global Competition:
    Test your mettle by climbing the global leaderboard. How many times can you push the big red button before your streak ends?
  • Challenging and Addictive:
    With its minimalistic design, PBL Battle proves that sometimes less is more. There’s no hidden trick or convoluted strategy—just a race to see who can push the button the most.

Ready to Join the Battle?

Try it for yourself and see if you have what it takes to reach the top of the leaderboard in PBL Battle! This is gamification, reimagined with a dash of satire and a whole lot of fun. Read More ...

Why Gorillas (and Games) are such good Teachers

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Games have always been excellent tools for teaching and learning. There are plenty of reasons why this may be, but for me, it comes down to one simple thing – they give context to the materials.

Let us for a moment take a simple example—projectile paths.

We could look at the equation

Or, we could add context to the idea and play Gorillas instead, where we get to alter the velocity and angle of a player throwing a projectile at another player.

https://github.com/HunorMarton/gorillas

Obviously, the game is more fun. We are learning about how velocity, launch angles and gravity all work to create parabolic projectile paths in a fun way. Do you learn everything? No, but it gives context to the formula and brings it to life. Read More ...

Behaviour Change: COM-B and the 4 Pillars of Change

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What follows is an example of how to combine my Four Pillars of Change with a proven behavioural change model – COM-B. We will be using bounce rate on a website’s homepage as the behaviour we wish to change. Companies often struggle with high bounce rates on their websites, indicating a disconnect between the website and its audience. However, with a little understanding of behaviour, we can start to sort this.

Understanding User Behaviour: The Key to Success

So, the first piece of the puzzle to creating an effective homepage is to understand user behaviour then design a user experience specific to what users want and need. Read More ...

10 Years of HEXAD

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Well, I just realised that I may have missed the 10-year anniversary of the HEXAD!! (Try the new 12 question quiz!!)

I think I actually created the HEXAD in 2013 – but it is a bit fluffy as it went through so many iterations before the HEXAD was finalised! Below you can see some of the evolution. There was much more than this of course.

One of the things building this taught me was that you are not always right! I too many missteps and had a lot of help. Richard Bartle, Amy Jo Kim and Nicole Lazaro all gave me loads and loads of help as I developed the types. Read More ...

Expert’s Warning: Master AI, Data, and Gamification or Risk Going Out of Business in 5 Years!

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Made you look, made you stare, made you mess your underwear!

We have all seen the headlines like “Expert says if you don’t know AI, you won’t be in business next week”. But the truth is, that’s bollocks.

Now, you may not be in as great a shape as those in a similar line of work that do understand AI, but you won’t be out of business if you remember this one simple rule. People make a business.

The truth is that most people don’t even understand what any of this stuff is. AI isn’t AI for the most part, it is just clever algorithms (even ChatGTP agrees with me there – see the end of this post). Very few people really understand data and big data, they just think it is Google Analytics. Even fewer seem to understand Gamification still, relying on parlour tricks rather than good game and behaviour-based design. Read More ...

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