Motivation, let’s get real for a moment.

Dan Pink and Ryan & Deci are quoted a lot when we talk about motivation – I include myself in that and this is good – they have a lot of research to back up everything they say.

The basic quote usually revolves around. Money is not a good motivator. Mastery, Purpose, Autonomy and in some quoted cases Relatedness are what we need. They are intrinsic motivators, money is not.

True.

There are a few things most fail to mention. One is the fact that this is most true for creative tasks.  The other, much more significant bit they don’t mention is this. When basic needs, such as money, are no longer a concern – what’s left is intrinsic motivation.

Taken from his book Drive

“The best use of money is to take the issue of money off the table . . . Effective organizations compensate people in amounts and in ways that allow individuals to mostly forget about compensation and instead focus on the work itself.”

It is amazing how often people miss this little nugget out. I recently heard of one chap who’s boss quoted the idea that money is not a motivator at him. Told him there was no pay rise, but research proves money is not a true motivator so it should be OK. What he failed to understand was that this guy still needed to pay rent, pay for food, pay to keep his family secure.

If we look at Maslow’s hierarchy of needs (I had to go there eventually), we see that security (where money comes in) is a very basic need. It is one of the foundations to our happiness. This makes sense. How can we be happy if we and our loved ones are not safe and secure.

Maslows Hierarchy of Needs svg Motivation let 8217 s get real for a moment

When we have security covered, then the other levels of motivation can play a greater role for us. In the case of working and jobs, this is when we are secure in our role and money is no longer a concern. We have enough to be comfortable. I am not talking about millions, but enough to not have to think twice about buying cloths and food for your family, with maybe enough left over for a few luxuries. If we have that, then we begin to look for the next level of motivation.

The issue is, for many, this is not the real world they live in. So how can we expect them to be engaged by Gamified systems that try to work using virtual rewards and intrinsic motivation that does not cover these basic needs?

My thoughts are this. If the possibility for more money is not realistic, virtual goods are likely to be insulting – if they do not add to the security of your employees. However, using virtual rewards and the like to recognise employees, with the understanding that it all goes towards improving their working situation and security – then you may be on to something.

Failing that, using Gamification to make the day to day lives of your employees more bearable – even enjoyable, can’t be a bad thing. However, if you spend serious money on a new Gamified system, instead of making sure your employees are in a situation that makes them feel secure, you are going to face serious backlash. It is like being in a small company and being told that there is no money for pay rises, then your goes and buys a yacht.

Where am I going with this then?

Glad you asked.

Motivation theories are great, Deci, Ryan, Pink and others are worth reading and understanding. They are absolutely right, if you take what they say in the context within which they are talking. They all talk about intrinsic motivation based on your basic needs being fulfilled, one of which is security. If this is not the case, whilst using motivational methods such as Gamification can be of use, they must be handled with sensitivity and care.

The other thing to consider, if you know more money is not on the cards, would you not at least like your job to be engaging?

Does fun have a place in Gamification – Video Blog

Hi all. Well, this is my first try at a video blog. It took far to many goes and as you can see, the version I had to go with has terrible lighting and a really bad angle. (This is due to a lack of Malteser boxes to balance the iPhone on – true story!). In this 9 minute video, I explore the role of fun in gamification – as I currently see it. Let me know if you like this format and I will see if I can do more of them in the future.

The Script. I kind of stuck to it!

Hi, and welcome to this, my first video blog. Thanks for watching and if you are a regular reader of my blog, thanks again! For the rest, the address is at the bottoms of the screen.

I thought doing a video blog could be fun, may have been wrong as this is about take 20, but still. Fun is in the eye of the beholder. Which brings me to our topic. Gamification and fun. One of the reasons I started to write about Gamification, was it sounded like it should be fun, but no one ever seemed to mention the F word, or at least very few. So, if you read my blogs you will know I mention it quite often. It wasn’t until a chat with Scott Schnaars, from Badgeville, that I questioned this approach.

First, let’s get a definition of fun. Fire up google and type; define fun. You get the following.

Noun: Enjoyment, amusement, or lighthearted pleasure: “anyone who turns up can join in the fun”.

That is all very subjective. All words that have very personal meanings to each of us. What’s fun for one may be torture for another.

I have been trying to get motivated to run for ages. I have tried lots of iPhone apps to try and Gamify the process, but to no avail. Then I was told about Zombies Run. You are put into a story, where a small settlement is trying to survive a zombie apocalypse. Your job is a runner, getting supplies and the like. As you run, you collect items and get story updates by radio. From time to time you will need to outrun a zombie horde by picking up the pace. When you our are finished, the items you collect can be used to fortify our settlement. For me it is great fun and has really helped get me off the sofa.

However, generally, by its nature, Gamification tends to be involved when we are wanting to alter behaviours. This is usually for a purpose that goes against our “normal”.

Daniel Pink talks about what motivates us as human beings ,in his book, Drive. For a quick overview, check out his TED talk – The Surprising Science of Motivation. He defines three things. Autonomy, mastery and purpose. When you are forced to do something, you are breaking the autonomy part of this. You can’t force people to have fun.

For example, many companies have mandatory computer based training. What can happen is that someone is told they have to make the training more engaging. They decide that this must mean make it more game like. The trouble is, they are not game designers. What you end up with is often a patronising mess, with cute graphics and meaningless events. What should have been a 15 minute video and quiz takes half an hour and the end user has really gained nothing.

So, should those involved in Gamification ignore fun. If we can’t please everyone, should we bother at all? Of course we should. There is nothing wrong with trying to make things more enjoyable. If all manage is to raise a smile, you have improved the user experience. The trick is to not just add things for the sake of it. Focus on mastery and purpose. Make them feel like they have achieved something. Test. Test on real users, introspection is fine, but you must try your “game” with the people it is aimed for. As I say, what you find fun, others may find patronising.

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