Ok, so here we are again, looking at the definition of gamification. I have defined it a few times, as have many others. However, this time I am approaching it from a slightly different angle.
Having just been at Gamification Europe, I have realised that my militant stand on needing a definition for gamification is right, but maybe my personal definition is a bit too flaky and the official definitions are a bit too limiting.
Depending on where you look, the generally accepted definition goes along the lines of
