Is gamification a form of manipulation?
This is a question that comes up over and over again in my world.
There is often a concern that gamification is just used to force or trick people into doing things that they would not otherwise want to do. It as is if people have the view that it is like one of those old Saturday night magic shows, where the hypnotist get people to pretend they were chickens.
They view gamification as nothing more than a Skinner Box, operant conditioning for a new generation. People rewarded for actions that serve only the “powers that be” with no regard for the needs of the user.