User Type HEXAD Lenses
One of the cool things about working at Motivait, is having access to some very cool and very intelligent people! One of those is a chap by the name of Carl Eacott. We met...
Author: Andrzej Marczewski
4 Simple Questions To Transform Your Gamification Implementation
It is simple to jump to solutioneering as soon as you feel you have a problem that needs fixing. However, taking a step back and asking 4 simple questions can save you time and...
A couple of short stories
I thought I would share a couple of “Near Future” short stories I have written recently with you. Hope you enjoy them 🙂
Review: Eating Robots by Stephen Oram
For openness, I was sent a copy of the book to review. A rare book review from me. Every now and again, thanks to previously running a review site, I get asked to review...
Her Story, Gone Home and Narrative Atoms
Last week I wrote about Narrative Atoms in some details. They are basically small nuggets of narrative that can stand on their own but together build the bigger story. Two obvious examples that I...
Narrative Atoms and The Soap Hero’s Journey
Narrative atoms are small units of narrative or story that can, within the context of the overall narrative, stand alone. That does not mean they need to be completely self-explanatory, just sit comfortably on...
School Grades Are The Wrong Way Around
I often hear people say that school is just a badly designed game. I have to agree. I also hear a lot that part of the problems is people chasing grades rather than mastery...
Gamification Design Framework Toolkit
Gamification Design Framework toolkit has been created as a way to help you design better gamified solutions. It is based on my Gamification Design Framework, a systematic way of building solutions that I have developed over the years.
Emotions and Gamification
You may have noticed in my newest design framework that I mention emotions for the first time (I think) as a full consideration in my design process. I am by no means the first...
The Paradox of Play
Play from the Start When we are born, we don’t have a set of predefined rules imprinted on us about what we should and shouldn’t do or how we should and shouldn’t do it!...
Gamification Element: Investment
I have just added a new element to the gamification periodic table, investment. Whilst I have Loss Aversion and a few other things that may seem similar, I have felt for some time that...
New Job, New Challenges, New fun!
In August 2016, I started as a freelance consultant, contracting largely for Gamification Nation. An Coppens (CEO of Gamification Nation) and I had been friends in the industry for a number of years and...
4 Tips to Balance Your Gamification
There is nothing worse than playing against people who are miles ahead of you in terms of either ability or equipment. It is very demoralising to lose time and time again when in reality...
Some Gamification Videos and a bit of Fun
I’ve been busy making videos of late, here are the last few. Some tutorials, a few rants and a bit of fun 🙂 Player Types and User Types in Gamification Ethics in Gamification Failure...
