Author: Andrzej Marczewski
Ludic, or playful design, involves designing products or experiences through the lens of play. How do you make people feel safe to explore, encourage experimentation and even add some fun? A while back I...
In gamification, you will hear a lot about Flow. I myself have spoken about it many times. In games and gamification, we use it as a way to describe the moment that you get...
Well, happy new year everyone. I wanted to start 2021 off by talking about an incredibly satisfying gaming experience I had over Christmas. Playing Animal Farm on my phone. For those that don’t know,...
If you have looked at my User Types HEXAD or read any of my work (hey, Even Ninja Monkeys Like to Play is a great Christmas present to yourself or anyone you love….), you...
This is really cool. I didn’t make it either, Sinan Sensivas did. It is an interactive mind map of my Hexad and game mechanics. It’s really fun and an interesting way to learn it...
Super Mario Bros on the NES has been around for a very long time now, yet still, it exudes class and is a masterclass in game design. One of the reasons for that, in...
After the success of last week’s question to you all, I wanted to try it again – and say thanks for the advice! As I sit here, the rate of infection in the UK...
How do all? So, rather than me offering my view on things, I want to put the ball in your court. I have been reminded that I need to lose some weight and get...
How big a difference does gamification have to make to be of value to an organisation? When I first started, I used to see some staggering statistics of how gamification had improved a process....
Amazingly the question “But what if people get addicted to the solution and stop working” has come up in more than one conversation with clients over the years. It’s an interesting question, that is...
This is from my guitar related channel, but I thought it was important to share it here as well (as I have not been sharing much here of late). How are you? Let me...
I don’t often share press releases here, but this seemed to be a very important and timely announcement from UKIE! 17th June 2020: This weekend, 20th–21st June, the UK games industry is calling on the British...
Just a short plea to the games based solution industry, be it gamification, serious games, VR whatever. If you are going to use gamification as a selling point, please (please please please) don’t use...
Hi all. I’ve been a bit quiet of late because believe it or not, lockdown has me busier than ever! However, I wanted to share some exciting news this week! Motivait’s been operating for several years...