Using Gamification to create meaningful feedback through Accessibility and Immediacy

Questions box Using Gamification to create meaningful feedback through Accessibility and Immediacy
Andrzej Marczewski

Andrzej Marczewski

Gamification Consultant with Motivait. I love to write about it, talk about it and bore people to death with it! If you really want to get to know me, check out the About page.

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2 Responses

  1. Avatar Asit says:

    This – simple screen with 4 emoticons- has been around in SIngapore airport – immigration and toiltes and immigration counter of most China international airports for over 5 years now. Their system is even mapped against the person on immigration counter/cleaner who did the shift at the toilet and thus acts as a objective feedback loop which can then be used to drive an incentive structure to drive the desired behavior. In the Heathrow example, the feedback seems to be at a meta level and thus I wonder about the actionability of the info, as there is not enough granularity.

  1. December 29, 2013

    […] Accessibility and Immediacy […]

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