Recently I was honoured to be asked to be part of a documentary about games, their history, and evolution. One of the questions that I was asked that really got me thinking was “What is the future of gamification?”
I am asked this quite often and tend to go with a safe answer. In my view, we will not speak about gamification within the next few years. It will be spoken about in the same way social media or digital is, just another part of various strategies. In the case of gamification, it will become part of a standard set of tools for experience design.