motivation

Expert’s Warning: Master AI, Data, and Gamification or Risk Going Out of Business in 5 Years!

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JLZTCGLE8NBBVv2qqzET 1 zaxo8 2x Expert 8217 s Warning Master AI Data and Gamification or Risk Going Out of Business in 5 Years

Made you look, made you stare, made you mess your underwear!

We have all seen the headlines like “Expert says if you don’t know AI, you won’t be in business next week”. But the truth is, that’s bollocks.

Now, you may not be in as great a shape as those in a similar line of work that do understand AI, but you won’t be out of business if you remember this one simple rule. People make a business.

The truth is that most people don’t even understand what any of this stuff is. AI isn’t AI for the most part, it is just clever algorithms (even ChatGTP agrees with me there – see the end of this post). Very few people really understand data and big data, they just think it is Google Analytics. Even fewer seem to understand Gamification still, relying on parlour tricks rather than good game and behaviour-based design. Read More ...

What If I Don’t – A Decision-Making Framework

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Dont What If I Don 8217 t 8211 A Decision Making Framework

I want to discuss one of the decision making frameworks I use day to day. Unlike many, this takes a deliberately negative look at decision making. Rather than a lot of these things that look at “Imagine and manifest, if you want it, it will happen” or “Think of the good things that will happen if you do this now, rather than later”, this flips it and says “What if I don’t do this, what are the consequences and knock on effects”.

As an example of the two different ways of looking at a problem, let’s take my daughter tidying her room. Read More ...

5 Common Mistakes in Gamification and How to Fix Them – The Science of Gamification

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Pbb5rpegpda 5 Common Mistakes in Gamification and How to Fix Them 8211 The Science of Gamification

Gamification is becoming more and more prevalent in the software industry. Many businesses are integrating game mechanics into their customer loyalty programs, websites, and other digital products to drive engagement and increase the adoption of various features. However, while gamification has become commonplace as a trend, it’s not that easy to implement correctly. Many organizations make mistakes when incorporating gaming elements into their products. Let’s take a look at some common pitfalls and how you can avoid them when implementing gamification strategies in your own organization. Read More ...

The RAMP to Fun

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RAMP to Fun The RAMP to Fun

A while back I started talking about FUN again. In that post I mentioned the RAMP to Fun, but never actually posted it! So here it is in full PowerPoint diagram glory 😀

This is obviously based on my RAMP, but also on some research I did a long time ago on what people find fun.

The idea is that you need to include elements, mechanics and concepts that people will find fun – even if these do not look fun to you on the surface. As they all hook into core intrinsic motivators – some will find them fun! The more you can link together and embed – in a way that is sympathetic and sensible to the design, the better. Read More ...

The Dark HEXAD – Star Wars has inspired a new HEXAD!

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Dark hexad The Dark HEXAD 8211 Star Wars has inspired a new HEXAD

I was having a think about the User Type HEXAD and it occurred to me that I have never considered Star Wars and how that might fit the HEXAD! You know, as you do 😀

As I did so, I was reminded of the fact that when I started building the user types, I used to split based on whether they interacted with people or a system AND if they acted on people or the system – I.E. imposed themselves on them rather than working within them.  This got me thinking about light and dark side HEXAD types. If you have seen my DODECAD you will know that there are actually 12 types in my overall taxonomy – but I really like this idea of a Dark HEXAD! Read More ...