user types

What’s Your Biggest Gamification Challenge? (And Episode 3 of the podcast is out)

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Gennfqfvw48 What 8217 s Your Biggest Gamification Challenge And Episode 3 of the podcast is out

I wanted to ask you guys what you feel your biggest challenge in gamification is? For me, it is getting folks to take gamification as an industry seriously. There are many reasons for this, a lot of which we dive into in the latest Andrzej & Roman Show (Yeah shameless plug)!

Whatever the reason for this may be, it is imperative that you overcome it quickly. I’ve told this story many times, but it is worth repeating. I once sat in a meeting where less than 5 minutes into the presentation, the client just stopped me and said “I hate everything you have said so far. We don’t play games, we are too busy” Read More ...

The Dark HEXAD – Star Wars has inspired a new HEXAD!

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Dark hexad The Dark HEXAD 8211 Star Wars has inspired a new HEXAD

I was having a think about the User Type HEXAD and it occurred to me that I have never considered Star Wars and how that might fit the HEXAD! You know, as you do 😀

As I did so, I was reminded of the fact that when I started building the user types, I used to split based on whether they interacted with people or a system AND if they acted on people or the system – I.E. imposed themselves on them rather than working within them.  This got me thinking about light and dark side HEXAD types. If you have seen my DODECAD you will know that there are actually 12 types in my overall taxonomy – but I really like this idea of a Dark HEXAD! Read More ...

Relationships Between HEXAD Types

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Type relationships Relationships Between HEXAD Types

It’s been a while since I wrote about the HEXAD user types, but the world does not stand still and I keep seeing them turning up in academic papers – which is amazing, so I thought it time to say a few words on things that have repeatedly come up!

I was inspired by a recent paper by Ana Cláudia Guimarães Santos, Wilk Oliveiraa, Juho Hamari and Seiji Isotani called “Do people’s user types change over time? An exploratory study ” You can grab a copy here.

Without spoiling too much, they come to many conclusions about the types, but one that stuck out for me was

“the dominant user types can not be considered stable.”

There were also a few comments around Free Spirits and Disruptors being a touch difficult as well!

“Disruptor and Free Spirit presented reliability results slightly below the acceptable […] might highlight the necessity of the improvement of Disruptor and Free Spirit sub-scale or further analysis of these user types” Read More ...

The Importance of Disruptors

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Disruptor 13554607765574786957 The Importance of Disruptors

If you have looked at my User Types HEXAD or read any of my work (hey, Even Ninja Monkeys Like to Play is a great Christmas present to yourself or anyone you love….), you will have noticed that Disruptors are often portrayed as the bad guys of the group. Now, this is for good reason in some respects, I added them due to some observed bad behaviors in systems I had been involved with. Turns out gamified systems are not eutopian worlds of love, points and badges… Some people just enjoy being a pain in the butt! Read More ...

Amazing Interactive Mind Map For The User Type Hexad

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Screenshot 20201120 172750 Chrome Amazing Interactive Mind Map For The User Type Hexad

This is really cool. I didn’t make it either, Sinan Sensivas did.

It is an interactive mind map of my Hexad and game mechanics. It’s really fun and an interesting way to learn it all.

Take a look and say hi to Sinan on Twitter

The Mindmap!

Gamification User Types By Andrzej Marczewski by Sinan Sensivas