Introduction to Gamification Part 8: User Types
There are many tools available to gamification designers to help them with their designs. One of the most useful for me, for reasons I will go into here, is the concept of User Types....
Author: Andrzej Marczewski
What I am Learning from Playing Fortnite with my Daughter
I have finally caved and given Fortnite some proper time. It all started when my 12-year-old daughter noticed it was on my PC. I had downloaded when it first came out, but after one...
Is Gamification Manipulation
Is gamification a form of manipulation? This is a question that comes up over and over again in my world. There is often a concern that gamification is just used to force or trick...
Stop Using Flow as an Objective in Gamification
In gamification, we (I) talk about flow all the time. But, as I have explained in previous posts, it isn’t really flow that we are speaking about in its truest for – rather balance....
Progress: My Desert Island Gamification Element
You want to use gamification as part of a solution you are building, but resources are limited and you can’t take a fully gamified approach. What is the one gamification element that you would...
The Piano Staircase isn’t Gamification – But That’s Okay!
There are many examples that get rolled out again and again when it comes to gamification. Several of them come from an experiment that Volkswagen did a few years ago called The Fun Theory....
Learning from Games: Escapism
As gamification practitioners, we are looking to utilise things that games do really well in areas that could desperately do with being more engaging in some way. I read somewhere recently that “in games,...
The Fearification of Fun
I recently read about a large online outlet who had introduced “Gamification” into the workforce. The idea was that by doing activities that the company felt were correct and efficient, the employee would earn...
Gamified UK Special Bundle Offer: Book, Cards and Toolkit
Hi all. This is (probably) a time-limited offer, but I wanted to offer an all in one bundle of my book, Even Ninja Monkeys Like to Play: Unicorn Edition as a colour PDF for...
Take A Step Back Before Going Off the Rails…
Just a short thought for your today. When building or designing anything, it is very easy to get caught up in your own thoughts and ideas. Introspection is fine, but from time to time...
Analogue vs Digital Gamification
Gamification is often thought about as a digital realm, but that is not the case at all! Some of the best gamification I have seen has been “analogue”, or not digital. I myself have...
Introduction to Gamification Part 7: Rewards and Reward Schedules
In the last chapter, I briefly touched on reward schedules. The most basic way to define reward schedules is that they are a set of rules that define when a reward (or any kind...
Anxiety – What it feels like when I have an Anxiety Attack
Something very different today. I have suffered from anxiety and depression for as long as I can remember. This video is an attempt to demonstrate what it is like when “the voices in your...
The Perception of Fairness
Coin Master. Have you played it? I have. It’s currently the top grossing game on mobiles. If you have not played it, it’s a fruit/slot machine. You put virtual money in, spin the reels...
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