Gamified UK Gamification Consultancy Blog

0

Narrative Atoms, Story and History

A revisit to an old set of thoughts I had on what Narrative is. My general thought is that narrative is real-time telling of a first person experience as it happens. A story is all of the narratives put together from the first “Narrative Atom” of the story until the...

1

5 Steps to a Happier Life with Gamification

Ok, this sounds a little “self helpy”, but it came to me when I was doing a lecture for a group of Masters students at Kings College recently. I ended the talk, rather by accident, with the following advice “Always be sure you know why you are doing things, understand...

4

Really Simple Gamification – Randomness

Recently my daughter decided to start her YouTube videos again. Previously she had been doing “opening” videos, where she opened toys nod spoke about them. However, now she wanted to do some more fun spots, with challenges. Her first idea was “The Hot Sauce Challenge”. Basically, eat a spoon of...

4

As Promised – Signed Books for Sale

Hi all. Just a quick one here, as many of you know who were at GWC16, I was waiting for a shipment of books to sell there. Well – I finally got them at the end of last year. If you would like to purchase one, please fill in the...

3

Punishing some by rewarding others

RANT ALERT! Fairplay is very important to me and it annoys me when I see things that, in my mind, show a lack of fairness. Recently my daughter was legitimately off school with illness. She had never really taken time off school before, so we knew that she was serious...

1

2016 Roundup

It’s that time of year again! The end of year round up. Quite a lot of blogs this year, though a little slower at the end 😉 It has been a mixed year for me. It was my first full year of working in gamification, for better or worse! I’m...

6

Leaderboards: The Good, The Bad and The Ugly

Leaderboards have been a staple of gaming and gamification for as long as both have existed. From Space Invaders, to baseball, to your gamified CRM system – all have had leaderboards in there somewhere. The reasoning goes “if you are the top, you feel special and if you are at...

1

The Mercenary User Type

With the news that a hacker group is using gamification to try and get people to engage in DDoS attacks, I got to thinking about what type of user may wish to engage with this. Initially, the Disruptor sprang to mind, more specifically the Destroyer type. They act on the system...

3

Exploring the Meta-Rules of Play

In my last blog, I introduced the concept of Meta-Rules. These were the non-system or inherent rules that actually guide how people play. I spoke about them rather abstractly, describing them in the following way These [meta-rules] rules are beyond what you would consider written or system imposed rules. These...

10

Gamification as a Strategy

The world loves a good aaS. Software as a Service, Platform as a Service, Cloud as a Service. Everything these days seems to be “as a Service”. That means, of course, that Gamification platform providers have started to speak about Gamification as a Service. Now, there is nothing wrong with...

3

Experience Points and Gamification – Getting it Wrong

Gamification often uses points, deal with it. They can form a solid backbone to a system, after all, they are just a granular form of tracking and record keeping! My issue today is with a misconception about using experience points in gamification. In games, we know that experience points are...