Defining gamification – what do people really think?

Gamification mario chart Defining gamification 8211 what do people really think
Andrzej Marczewski

Andrzej Marczewski

Gamification Consultant with Motivait. I love to write about it, talk about it and bore people to death with it! If you really want to get to know me, check out the About page.

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11 Responses

  1. Gamification is the process of applying beneficial characteristics of video games to serious tasks. This definition comes from https://getbadges.io/what-is-gamification

  2. Avatar Marcelo Augusto da Silva Costa says:

    Very cool, Andrzej. I was able to meet other researchers in the area. Thanks!

  3. Avatar Luca Terzi says:

    Nice article Andrzej, you did a great job collecting all the definitions. Now it’s a bit easier to spot patterns and biases between the authors.
    A note: Mario Herger’s definition actually seems taken from Kai Huotari and Juho Hamari’s “Defining Gamification: A Service Marketing Perspective” MindTrek 2012 Proceeding. Quoting them: “Gamification refers to: a process of enhancing a service with affordances for gameful experiences in order to support user’s overall value creation.”

  4. Avatar jessi says:

    hola…. me gusto mucho tu articulo. y quiero saber si alguno de los expertos creen que gamification es igual que decir ludificacion

  1. May 4, 2014

    […] Ante esta situación, Andrzej Marczewski, desarrollador web y experto en gamification, se dio a la tarea de investigar las diferentes definiciones de Gamification y los principales conceptos que giran entorno a ella. Puedes leer el análisis en su blog. […]

  2. May 4, 2014

    […] Ante esta situación, Andrzej Marczewski, desarrollador web y experto en gamification, se dio a la tarea de investigar las diferentes definiciones de Gamification y los principales conceptos que giran entorno a ella. Puedes leer el análisis en su blog. […]

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