Gamification

Gamification Examples and Case Studies

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Image004 Gamification Examples and Case Studies

Firstly and apology. This is just a copy of a chapter in my book (Gamification a Simple Introduction). I had meant to post this some time ago, but have been saving it for a day such as today. At the moment I am research a little for my next proper article as well as trying to do the next tutorial video! So, some may find this interesting, others may have already seen it!

Examples and Case Studies

What follows are a few examples of gamification in use in the real world.  There are many, many more – just search Google for gamification case studies! However, these should give you an idea how some of the largest companies in the world are making use of gamification. Read More ...

Carification – Looking Back

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Carification Carification 8211 Looking Back

Hi, I’m Andrzej. I am a blogger and speaker on Carification. Now, I’m sure most of you know what this is all about, but I thought I would start with a little look at what carification is and a short history lesson on it.

So, first off, what is Carification?

There are many variations on the definition, but generally it is;

The use of car parts and components on things that are not cars to enhance user experiences.

First coined around 2002, carification was originally used to describe the act of making things that were not cars into cars or at least more car like. Who can forget the sofa car for instance? Read More ...

Gamification Spreads its Wings to India

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India’s first Gamification conference is happening Oct 4 in Bangalore. The speaker list is up and the line-up is pretty impressive. Speakers include Mario Herger, Yu-kai Chou, Fergie Miller, Shahnawaz Khan and more. The chance to get face-to-face with leading deployers from the world of gamification, to learn the power of engaging design, how to implement these techniques to reinvent the way you engage with business and the way your business engages with the world, is not to be missed. When you register before Aug 16 you’ll save up to $50 off the regular fee (and ensure your spot). http://www.gamified.in Read More ...

Achievement, Not Just for Achievers!

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Victory Achievement Not Just for Achievers

Achievement is a word that, in gamification especially, has several potential meanings and can cause significant confusion. In gamification, it is often associated with things like points and badges. The same can be said for video games these days (think Xbox achievements and Playstation trophies).

To confuse things more, people can be categorised in gamification and video games (using my user types or Bartle’s player types) as achievers. This makes it look a little like only one type of user will actually experience achievement. Read More ...

Purpose – A little bit can go a long way

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Epic1 Purpose 8211 A little bit can go a long way

Recently I have been thinking about purpose or meaning a lot. It’s one of the four motivators from RAMP that seems to be the hard to explain and achieve.

When I first started looking into gamification, people used to talk about Epic Meaning when speaking of game mechanics (incorrectly, but that is another story).  This is the feeling of being part of something greater. An example I often use is Wikipedia. People contribute to that, freely, because many of them like to feel that they are contributing to something that is larger than themselves and has great meaning to others. So for Wikipedia contributors that is their purpose – “epic meaning”. Read More ...