What can a toilet teach us about gamification?

20140612 142733 52053113 What can a toilet teach us about gamification

Another talk, another idea. Having just done a really fun talk for KMUK, a new analogy came to mind to illustrate using simple user experience to change behaviours.

One of the things we are trying to do to save the planet, is use less water. The way this is often done is offering the user two options. One is a long flush (for the harder to shift moments of life) and a short, water saving flush for everything else.

The obvious symbology for this is a big button for the big flush and a little button for a little flush. Simples! Read More ...

Engagement – What are we talking about?

10309649 10153344097952619 1236186563670714891 n Engagement 8211 What are we talking about

Engagement. A word that is thrown about in gamification with all the abandon of a child dancing and singing to Frozen…

The thing is, what exactly are we talking about? What is engagement.

As ever, I took to the dictionaries to see what the word on the street is. Looking up engagement is a fruitless task as you get such gems as

A formal agreement to get married


The action of engaging or being engaged

However, looking up engage is a far more satisfying experience.

[with object] Occupy or attract (someone’s interest or attention) Read More ...

Making motivation worse with Gamification

Man with head on desk 300x201 Making motivation worse with Gamification

When people talk about gamification, it is pretty certain the word “motivation” will pop up. “We want to engage and motivate our people, gamification is definitely going to be the answer for that!”.

The trouble here is that gamification is AN answer, not always THE answer.

People lack motivation in job for a number of reasons, often self perpetuating reasons. Whatever their reason, they are often viewed as poor at their job and an irritant. It is easier to view low motivation as an issue with an individual than with the company or setting. Read More ...

Gamification Design vs Game Design

Olivias card game Gamification Design vs Game Design

Yesterday I posted a tweet that got a few nice retweets.

It is no secret that I would love to get the games industry to become more involved in gamification and have spoken to many people in the industry about it. Ian Bogost refereed to my original plea as a “gentle form of terrorism” saying that  it was like me saying to the games industry Read More ...

Gamification: Low tech real-time feedback

Behaviour meter Gamification Low tech real time feedback

Using gamification on my kids is nothing new. I have openly written about my failure as a gamifier when it came to my eldest daughters reward chart!  However, now I am trying a little experiment, one that is nice and low tech and involved no points or badges!

On our fridge we now have this little chart.

Throughout the day my wife and I alter the position of the arrow depending on how my daughter is behaving. We don’t tell her what the current reading is – she has to look at the feedback for herself. Of course this is on top of other verbal feedback we are giving her as well. However, this gives her a fixed reminder of how we feel she is doing. Read More ...