Contextual Relevance in Gamification

Contextual relevance Contextual Relevance in Gamification

People often say that “Content is King”. I have always maintained that whilst that is true, “Context is Queen”, and we all know who really wears the pants in a relationship!

When you create gamified solutions there is often a risk and even a desire to throw the kitchen sink at the design, deciding on the mechanics you want to include well before you have any idea of what the project will actually require!

Included in this risk is the desire to create things that have no relevance at all to the project, but look pretty! One of the biggest perpetrators of this crime is the “mini game”. Many gamification designers are, at their heart, game designers in some form or another. Our enthusiasm for games can sometimes spill over into the creation of meaningless games that do nothing to address the overall needs of the solution. Read More ...

4 Tips to Balance Your Gamification

Tightrope 1493651466 4 Tips to Balance Your Gamification

There is nothing worse than playing against people who are miles ahead of you in terms of either ability or equipment. It is very demoralising to lose time and time again when in reality you never have a chance. Take leaderboards as a good example. Very often the people at the top are always the same few names, over and over again. For most companies, this does not seem to get addressed for some reason. It’s a bit like pitting your local Sunday Dad’s league against Chelsea every week. There is no opportunity for the Sunday players to ever be as good as Chelsea, they will get destroyed week after week until they give up playing. It is totally unfair and unbalanced. This is why in organised sports, you have divisions and leagues. You only play against people that you have a fair(ish) chance of beating. Read More ...

Some Gamification Videos and a bit of Fun

Evil daddy Some Gamification Videos and a bit of Fun

I’ve been busy making videos of late, here are the last few. Some tutorials, a few rants and a bit of fun 🙂

Player Types and User Types in Gamification

Ethics in Gamification

Failure and Consequences in Gamification

Stop Perpetuating Bad Gamification Design

The Games Invasion: Why It’s a Good Thing

Parenting and Gamification

The Little Cog

What Does a Gamification Consultant Do??

Snapshot 3 What Does a Gamification Consultant Do

A question that I ask on a very regular basis, once I have explained what gamification is, is “What does a gamification consultant actually do?”

Well, this short video should help you get the idea!

Oh and my Gamification Journey Worksheet is still only £10 – going up to 15 soon 🙂

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Combining the Gamification User Journey, Action / Feedback Loops and the Spiral to Mastery

Action Feedback Loop Combining the Gamification User Journey Action Feedback Loops and the Spiral to Mastery

Ok, so a pretty long title there, but stay with me.

I have been trying out making a couple of videos to augment the blog a little. The first one was to introduce a new version of my activity loops idea from a few years ago. The second was to talk about how that fits together with the new Gamification User Journey and a new-ish idea around spirals and mastery… you need to watch the video to get more about that one!

Activity / Feedback Loops

First off, can anyone think of a nice little name for this, something catchy? Also, can anyone make a nicer looking version (Bernardo, I’m looking at you dude!!). Read More ...