So, after much time wasted for various reasons my new Gamification book, Even Ninja Monkeys Like to Play: Unicorn Edition is finally available on Amazon as a paperback. The eBook will be available on...
Voting. A fair and representational way to decide if A is better than B… Isn’t it? A simple mechanic where people are asked to express their opinion by way of simply ticking a box,...
A question I get asked every so often is “Didn’t you run your own gamification consultancy? What happened?” There is an assumption something bad happened. Did I make a bad business decision? Did I run...
Ok, so this is going to polarise you guys a little, but MY number one mistake in gamification design, as I personally see it… Designing the solution that you want rather than what the client...
Hi all. No words of pseudo-wisdom this week, just looking for some feedback! Last year I wrote an updated version of Even Ninja Monkeys Like to Play called the Unicorn Edition. It contains large...
Do you remember the old poem, “This Little Piggy”? This Little Piggy poem This little piggy went to market, This little piggy stayed at home, This little piggy had roast beef, This little piggy...
Hey dudes. Well, it’s official, I’m speaking at Gamification Europe with a roster of amazing experts in the field. My talk will be about making the best of what is available to you to...
I often hear people talking about adding elements of chance to an experience to make it more interesting. For instance, adding a random reward for doing a certain task in a system. However, when...
About 2 years ago I was speaking at a Gamifiers event in London. One of the other speakers spoke about a new product called “Playbrush”. It was an add-on for a toothbrush that allowed it...
Generally speaking, in gamification, a reliance on nothing but the unholy trinity (Points, Badges and Leaderboards) is a guaranteed recipe for eventual failure. However, that does not mean they should be ignored – especially...
I had an interesting chat with my eldest daughter recently. As with many chats with her, I was left thinking about the choices in my life… yeah, she’s reached that age! O: I really...
I was recently included in a couple of tweets where people were discussing their path to getting into gamification. I was one of the people mentioned as part of their learning journey. It was...
Recently, gaming phenomenon, Fortnite ran an event that signalled the end of their current season and a whole new set of clues to what may be coming next. Two weeks prior to the event, players...
When speaking to people about gamification, I often hear comments along the line of “Yeah, but games are only for kids”, or “Yeah, but the age groups who work here are not interested in...
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