Andrzej Marczewski
I will state now, I am not claiming to be an expert on habits, however – I wanted to share some thoughts on how gamification can help with habit building.
There are several habit or behaviour models out there. My two favourites are Nir Eyal’s Hook model and BJ Fogg’s Behaviour Model.
For the sake of this blog, I am concentrating on the Fogg model, I personally have a better understanding of this one. I am reading Nir’s book at the moment so expect me to expand on this concept soon!
So, two weeks and I have maintained a blog per working day. Yay me.
The question is, why? Why have I suddenly gone from one blog per week to one per day. I don’t need the coverage or the readers – they have all been more than happy with one per week. I certainly don’t need the extra work or hassle that comes with generating more interesting (ish) content.
The reason was to challenge myself and push myself out of a rut I was in with my blogging. For about 3 years I have posted one blog per week, usually on a Monday. This was normally a well thought out piece of writing that was either an expression of a new idea I had had or something that I felt would be of interest and use to my readers. However, the routine was beginning to kill the creativity. I was binning ideas because it was the wrong day for them or because new ones were taking their place too fast.I was too set on this idea of one per week.
The fourth video in my series of tutorials (finally!!)
This one is just a short (10 minute) look at points and badges in gamified systems and how to make some use of them. Not all that different from my Points and Badges: Not Totally Evil blog post, but also talks about balancing and best use case.
Enjoy!
A slightly cheating post today. Here are the mechanics and ideas that I have been using when supporting certain user types. I wanted to present them in a non usertype specific way. So instead of Player, here you see “Short term engagement, Activity”. This should help people see a little more clearly how to support different gamified activities.
The smaller / fainter the mechanic or idea, the less impact it has.
Click one of the links to jump straight to the activity.
Education | Innovation, Change | Creativity, Invention | Contribution, Help | Short term engagement, Activity | Collaboration
Yesterday I posted a tweet that got a few nice retweets.
Is there a middle ground where game designers and #gamification designers can meet and create amazing things? Surely yes!
— Andrzej Marczewski (@daverage) March 24, 2014
It is no secret that I would love to get the games industry to become more involved in gamification and have spoken to many people in the industry about it. Ian Bogost refereed to my original plea as a “gentle form of terrorism” saying that it was like me saying to the games industry